What are you selling?

Spoiler Alert: It’s not your product or service

We’ve spent the last handful of issues covering all things attention: how to get it, grow it, and keep it.

Now it’s time to talk about making money with all that attention you’ve collected.

Today, we’re diving into answering one question: What are you selling?

Let’s dive in…

You’re NOT Selling…

People don’t want to buy a course.

People don’t want to buy anoth…